Monday, November 26, 2007

microsoft: change the world or go home!!


GapingVoid.com - a website maintained by Hugh MacLeod, whose passion is drawing cartoons on the back of business cards. Hugh claims he created the Blue Monster as a conversation-starter. Though there is something demonic about the monster, it shows aggressiveness in becoming a world leader, an epicenter of change that Microsoft should aspire to become.



The headline on the cartoon has many meanings:
  • Microsoft telling its potential customers to change the world or go home.
  • Microsoft telling its employees to change the world or go home.
  • Microsoft employees telling their colleagues to change the world or go home.
  • Everybody else telling Microsoft to change the world or go home.
  • Everyone else telling their colleagues to change the world or go home....
  • and so forth.

In Hugh's own words:the blue monster: "for too long, microsoft has allowed other people tell their story on their behalf- the media, their competition and their detractors, especially- instead of doing a better job of it themselves.


read more: GapingVoid.com

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